Let’s Grow

We know how hard
it is to grow

That’s why we created R40 Performance.  The frameworks, tools, and people help your company needs to grow revenues and increase profitability.

Let’s Grow

Do this, and you'll hit Rule of 40

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According to McKinsey & Co, tech companies that can achieve Rule of 40 are worth double the valuation multiple of their counterparts.  But how do you achieve profitable growth?  

01
Improve Win Rate

Win rate % has an outsized impact on your revenue growth:

  • Create the right sales motions
  • Provide sellers with tools & templates
  • Coach sellers on tough deals
  • Measure what matters
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02
Find more winnable deals

Finding new opportunities often poses a big challenge. We can help:

  • Define a target audience
  • Hone your value proposition & message
  • Build a presence
  • Create a dataset of your buyers
  • Drive marketing results
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03
Retain and grow your customers
Once you find new customers, they need to see value in your product
  • Align expectations
  • Standardize Delivery
  • Put in support models
  • Provide self-service resources
  • Segment customers
  • Create a customer success function
  • Engage with customers
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04
Protect your profit

Now you need to run a good business:

  • Automate invoicing
  • Understand customer profitability
  • Manage you subscription revenue
  • Integrate accounting
  • Understand key metrics
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This is Revenue Performance

We help you get there

01
Frameworks

There are 84 SOPs we’ve developed across Marketing, Sales, Customer Onboarding, Support, and Customer Success that will drive better results.  Adopt what the biggest and best do, without having to put in the work to get there.

02
People

Our sales and professional services coaches are industry experts and will better enable your team to succeed. We even provide the skills you need in key areas like marketing, sales operations, and PMO that might be too expensive to justify on a full-time basis.

03
Technology

Powered by TekStack, we provide a fully integrated revenue performance platform built on Microsoft.  CRM, PSA, Help Desk, and Billing.  All AI Ready with deep integration to the Microsoft tools you use today like Microsoft 365 and Power BI.

Our Expertise

Our expertise is building B2B tech companies. We cover all the disciplines you need fully aligned to increase the value of your business.

Marketing

With our experience in B2B Marketing for tech companies, we can help you build a brand and capture demand without the big budgets.  A combination of picking the right segments, differentiated messaging, social, content, and lots of targeted activity.   

Our coaching services will provide you with a winning sales motion with all the tools your sales team needs to execute.  The result is an improved win rate and sales bookings. We combine technology, seller aids, best practices, and sales coaching to improve your results.

Benchmark your professional services team against industry counterparts.  We’ll set up a plan to improve your project delivery, utilization, and gross profit.  We combine coaching services, PMO staff augmentation, and the technology needed to drive results.

Retention starts at pre sale.  By setting the right expectations, building onboarding practices, and providing your accounts team with the information they need to deliver ongoing value to the customer and find opportunity for growth.  We provide frameworks, plays, insights, and tools to drive net retention.

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Let’s Grow

There is no cost to a 15 minute introduction.  Let’s see if we can help you build a business that achieves the Rule of 40.  In the process, doubling the value of what you are building.